AIMExpo 2014

Ducati is debuting its newest model, the Scrambler, at the 2014 AIMExpo. After several months of anticipation, this marks the first opportunity in the United States for the public to see this exciting new motorcycle from Bologna in person. The Scrambler represents the essence of motorcycling. More than just a product, it represents a lifestyle focused on the joy of riding motorcycles. It’s a product that encourages customization and self-expression and it comes in a package that is accessible to even the novice motorcyclist. When the Ducati Design Center started working on the Scrambler, the goal immediately became very clear: revive the legendary motorcycle from Ducati’s past while building a truly modern bike. The Scrambler present at this weekend’s AIMExpo accomplishes just that, retaining the essence of the original Ducati Scrambler in a contemporary package. Stop by the Ducati Scrambler booth this weekend to check out this new and exciting model from the legendary Italian brand.

Building motorcycles without compromise. It’s been Erik Buell’s dream for more than 30 years. It’s no longer a dream. Introducing EBR. EBR is the very definition of the American spirit. Motorcycles designed and manufactured in East Troy, Wisconsin embodying superb technology from around the world.